Mobile Marketing and Advertising - Mobile Marketing Magazine
Global mobile and digital marketing information, expert advice and updates straight to your inbox. Subscribe. Stay informed with the freshest updates in digital marketing and telecoms through Mobile Marketing Magazine, your go-to source for the …
The Future in Focus: Top 4 mobile trends to watch in 2024
In 2024, game developers are racing to expand their presence in international markets. Leading advertisers aim for global user acquisition, requiring adaptable monetisation strategies and region-specific models, blending In-App Purchases (IAP) and In-App Advertising (IAA). The rise of platforms like Xiaomi Game Centre signifies on-demand gaming ...
Year in review: Mobile Marketing Magazine’s top stories of 2023
2023年12月29日 · 2023 marked another significant year for the mobile marketing industry, from controversial campaigns to the monumental rebranding of Twitter to X. We round up some of our most-read stories on Mobile Marketing Magazine from 2023 so you can take a look back at some of the biggest news stories from the past year and head into 2024 fully up to speed.
Data: Mobile marketing industry to generate $184.5m in 2024
2024年1月2日 · The mobile marketing industry is predicted to generate $184.5 million this year, new data has revealed. According to Future Market Insights (FMI), this rapid growth is driven by technology advancements, consumer behaviour shifts, and global expansion. Subscribe to Mobile Marketing Magazine.
Privacy Changes in App Marketing for 2024
2023年12月15日 · Global mobile and digital marketing information, expert advice and updates straight to your inbox Subscribe
Interview: Samsung Marketing and Omnichannel Director Annika …
2024年1月18日 · Mobile Marketing Magazine sits down with Samsung’s Marketing and Omnichannel Director, Annika Bizon, to discuss the monumental launch of the S24 series, marking a new era for Samsung, thanks to the increased use of AI and connecting with diverse audiences.. Yesterday, the technology giant unveiled the new Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24, unleashing new mobile experiences with ...
News Archives - Mobile Marketing Magazine
No more mobile marketing – is app marketing dead as everything becomes digital marketing? Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms. Download now.
2021 Mobile Marketing Predictions
2021年3月8日 · Some of these shifts will continue for years to come. How will brands continue to support changing consumer preferences through mobile messaging in 2021? This whitepaper from mGage discusses…. 1. Mobile landscape predictions. 2. Research supporting the use of mobile. 3. Popular use cases for 2021.
Analysis Archives - Mobile Marketing Magazine
Q&A: Ericsson Head of Marketing on leveraging AI and data analytics to revolutionise campaigns. Mobile Marketing Magazine sits down with Ericsson’s Head of Marketing, Communications & SCR for Europe and Latin America, Sally Croft to discuss the telecoms giant leveraging new technologies, current trends. Analysis.
Four ways to enhance mobile creative - Mobile Marketing Magazine
2022年4月27日 · For mobile creative to be effective, marketers need to take two things into consideration; length and design. With viewers looking away from mobile video ads an average of 17 times (for a 30-second pre-roll), a short time frame is critical to …